8 Ecomm Experts Share 8 Essential Lessons in Retention and CX for Shopify Merchants - TYCA Season 1 Recap Part 1

Episode 16 - Blake Imperl @blakeimperl recaps his top 8 takeaways from season 1 on how leading Shopify merchants are getting their customers to come back and buy again. 

If you haven't yet, please leave the podcast a review on Spotify and YouTube and share it with your friends. The TYCA pod is brought to you at zero cost and this is the best way to help grow its reach to more folks in the DTC space! 

The TYCA podcast is your go-to destination for Ecommerce entrepreneurs seeking actionable insights on customer experience, retention, and marketing strategies. In season 1, we covered a wide range of topics to help Shopify merchants grow their businesses and maximize customer lifetime value.

In this season 1 recap, we dive deep into the top 8 takeaways on CX and retention marketing insights from our podcast guests. From building personalized customer experiences to leveraging data-driven decision-making, we reveal the key strategies that top Ecommerce entrepreneurs are using to drive sales and improve customer retention. Whether you're a seasoned Ecommerce veteran or just getting started with your Shopify store, this podcast is a must-listen for anyone looking to take their Ecommerce business to the next level. Tune in now to discover the secrets of Ecommerce success!

The TYCA Podcast is brought to you by Wonderment - the retention Swiss army knife used by hundreds of leading Shopify merchants including The Ridge, Bokksu, Chomps, and Jones Road Beauty. 

Wonderment is the easiest way to proactively set expectations on shipping timeframes, automatically update customers with delays, and measure shipping expectation vs reality across the business. Check out www.wonderment.com today. 

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Timestamps
(0:00) - intro
(0:51) - Season 1 recap 
(3:57) - Jess Cervellon, Head of CX at Feastables on Transactional SMS as a customer relationship tool
(8:27) - Eli Weiss and Joanne Coffey (Jones Road Beauty) on how to create an amazing CX and Retention program for your Shopify store
(15:43) - Ash Melwani, CMO at Obvi, on how Obvi creates life-long customers
(20:38) - Cameron Faist, Director of Ecommerce at Aura Bora, on why the transactional channel is a game changer for customer retention
(23:47) - Ari Murray, VP of Growth at Sharma Brands, on how to create a seasonal product drop for your Shopify store that will sell out and keep customers coming back again and again
(27:51) - Stuart Arsenault, CEO at Junip, on how to capture better customer reviews and UGC from your customers
(32:57) - Ben Zettler, Founder of Ben Zettler Digital, on how to creative email/SMS content that will absolutely captivate your audience
(37:49) - Stephanie Griffith, on how to properly use Conversational SMS to build relationships with customers
(42:49) - Season 2 sneak preview! 




Creators and Guests

Blake Imperl
Host
Blake Imperl
Head of Marketing at Wonderment. Ex-Attentive & Tone (acquired by Attentive).
8 Ecomm Experts Share 8 Essential Lessons in Retention and CX for Shopify Merchants - TYCA Season 1 Recap Part 1
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